Winter Drinking & Driving CounterAttack Campaign

This is the 40 Year Anniversary of Drinking Driving CounterAttack in BC. In partnership with the Vancouver Police Department and the BC Association of Chiefs of Police, we have launched the Winter CounterAttack campaign last Friday, reminding people that CounterAttack roadchecks are on and if your holiday celebrations involve drinking, plan ahead for a safe ride home.

Follow and share campaign-related materials via Twitter and Facebook using the campaign hashtag: #SafeRideHomeBC.

For more information, tools and resources visit ICBC.

No matter what time of year, there are many options to get home safely if you’ve had a drink or two. So, whether it’s after work or play, make the smart choice. Remember, the best time to decide how to get home responsibly is before you start drinking.